Main Article Content

Abstract

Bonjor Sugar is one of the typical preparations from the Gunung Padang Cultural Heritage Site in Karyamukti Village, one of the managers of the Bonjor Sugar Business is Mr. Lukman. As a business that has been running for a long time, Mr. Lukman's business did not test the feasibility of the business he was running. There are several problems related to accessibility, technology, and limited knowledge of human resources. The purpose of this analysis is to test the feasibility of Mr. Lukman's Bonjor Sugar Business. This research uses a mixed or combination research method where data is obtained based on the results of interviews and observations. The results obtained are that there are several aspects that have not been fulfilled. Of the 7 aspects analyzed, only financial, economic and social aspects, as well as environmental aspects are considered feasible.

Keywords

MSMEs Processed Products Business Risks

Article Details

How to Cite
Lutfiyya, B., & Akhirson, A. (2023). Analysis of Bonjor Sugar Business Feasibility Study in Karyamukti Village (Case Study on Mr. Lukman’s MSMEs). Ilomata International Journal of Management, 4(1), 13-36. https://doi.org/10.52728/ijjm.v4i1.630

References

  1. Adriyanto, A., Maryanti, & Pambudi, K. S. (2021). Impact of MSME Assistance Program by East Java Province to Resolve the Economic Impacts of Covid-19. Ilomata International Journal of Social Science ( IJSS ), 2(4), 296–307.
  2. Bale, T., Chen, J., Huang, J., Su, W., & Streimikien, D. (2020). Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID- 19 . The COVID-19 resource centre is hosted on Elsevier Connect , the company ’ s public news and information . January.
  3. Buulolo, M., & Susanto, D. (2019). Pengaruh Strategi Pemasaran Terhadap Peningkatan Volume Penjualan Pada Ud. Netral Di Bawo’otalua Kecamatan Lahusa Kabupaten Nias Selatan. Parameter, 4(2), 1–10. https://doi.org/10.37751/parameter.v4i2.43
  4. Dewi, I. J., Ismulyati, S., & Ginting, G. (2022). High-Value Experience, High-Value Market Segments, and Sustainability Principles in Quality Tourism: Case Studies on Community-based Tourism Destinations in Indonesia. 4, 439–458.
  5. Faradiba, B., & Musmulyadi, M. (2020). Analisis Studi Kelayakan Bisnis Usaha Waralaba Dan Citra Merek Terhadap Keputusan Pembelian “Alpokatkocok_Doubig” Di Makassar. PAY Jurnal Keuangan Dan Perbankan, 2(2), 52–61. https://doi.org/10.46918/pay.v2i2.751
  6. Fikry, Muis, A., & Tangkesalu, D. (2019). Analysis of Income and Feasibility of Palm Sugar Business in Tomini Village of Tomini Sub-District of Parigi Moutong District. 7(April), 280–286.
  7. Fitriana, I., & Astutiningsih, S. E. (2022). Implementation of 9PMarketing Mix Strategy in Order to Increase Sales Volume in Abdul Ghoffar Rejotangan Tulungagung’s Koi Fish Farming Business. Ilomata International Journal of Management ( IJJM ), 3(2), 203–221.
  8. Fitriani, I. N., Sudono, A., & Handyastuti, I. (2018). Indonesia 2 Meeting Insentif Conference Exhibition, Sekolah Tinggi Pariwisata Bandung. Jl. Dr. Setiabudi No, 40154(229), 40141.
  9. Kadarisman, M. (2019). The influence of government and MUI mediations towards marketing strategy of Warteg and its impact on developing MSMEs in Jakarta, Indonesia. Cogent Business and Management, 6(1). https://doi.org/10.1080/23311975.2019.1629096
  10. Nofrizal, Lubis, N., Sucherly, Juju, U., Arizal, N., & Listihana, W. D. (2022). The key to success increasing customer satisfaction of SMEs product souvenir food. Cogent Business and Management, 9(1). https://doi.org/10.1080/23311975.2022.2084897
  11. Nurbaiti, D., Rahmawati, N. F., Suparman, Tamba, R. S., & Thamrin. (2021). CulinaryProductInnovation Strategy Micro, Smalland Medium Entreprisein TheNew Normal Era. Scholar.Archive.Org, 2(3), 226–232.
  12. Padi, A., Ansah, W. O., & Mahmoud, M. A. (2022). Corporate entrepreneurship and employees’ competencies: Do employees’ perceived feasibility and desirability matter? Cogent Business and Management, 9(1). https://doi.org/10.1080/23311975.2022.2102129
  13. Prišenk, J., Turk, J., Rozman, Č., Pažek, K., & Janžekovič, M. (2018). Feasibility analysis of different bedding materials for horses. Journal of Applied Animal Research, 46(1), 798–803. https://doi.org/10.1080/09712119.2017.1403919
  14. Rahim, W. (2019). Karakteristik dan Aspek Hukum dalam Kewirausahaan. Jurnal Al-Qadau: Peradilan Dan Hukum Keluarga Islam, 6(1), 111. https://doi.org/10.24252/al-qadau.v6i1.9486
  15. Ramadhani, B. Y. A. (2021). The Impact of COVID-19: Become New Entrepreneurs with Online Business. 4, 293–299.
  16. Ramadhanty, F. Z., Suryana, N., & Aryani, S. (2020). Analisis Kelayakan Pengembangan Usaha Purnama Laundry Di Kota Karawang Ditinjau Dari Aspek Pasar, Aspek Teknis Dan Aspek Finansial. 7(2), 5173–5180.
  17. Saleh, L. (2018). Tinjauan Ekonomi Islam Terhadap Kelayakan Usaha Cabai Merah (Studi Kasus Di Desa Duriasi Kabupaten Konawe). Li Falah: Jurnal Studi Ekonomi Dan Bisnis Islam, 3(2), 75. https://doi.org/10.31332/lifalah.v3i2.1198
  18. Santoso, R., Permana, E., & Abdullah, B. (2021). Analysis of the Business Environment in Construction Service Industry in DKI Jakarta, Indonesia. Ilomata International Journal of Management, 2(3), 172–185.
  19. Saputra, A. D., & Rahmatia, A. (2021). Gamification Model As A Business Strategy For Msmes In Indonesia. 4(1), 91–107.
  20. Sarfiah, S., Atmaja, H., & Verawati, D. (2019). UMKM Sebagai Pilar Membangun Ekonomi Bangsa. Jurnal REP (Riset Ekonomi Pembangunan), 4(2), 1–189. https://doi.org/10.31002/rep.v4i2.1952
  21. Subawa, N. S., Widhiasthini, N. W., Permatasari, N. P. I., & Sri Wisudawati, N. N. (2022). MSMEs envisaged as the economy spearhead for Bali in the covid-19 pandemic situation. Cogent Economics and Finance, 10(1). https://doi.org/10.1080/23322039.2022.2096200
  22. Sulasih, Manullang, S. O., Purba, B., Mardia, M., Purba, P. B., Mistriani, N., Simarmata, J., Dewi, I. K., S, H., Irdawati, I., & Rahmadana, M. F. (2021). Studi Kelayakan Bisnis. Yayasan Kita Menulis.
  23. Sunarmin, Junaidi, A., & Fantini, E. (2021). The Impact of Covid-19 on the Development of Various Business Sectors. Human Review. International Humanities Review / Revista Internacional de Humanidades, 2(4), 319–326. https://doi.org/10.37467/revhuman.v11.4052
  24. Tambunan, T. (2019). Recent evidence of the development of micro , small and medium enterprises in Indonesia. 4.
  25. Udayana, I. B. N., Farida, N., Lukitaningsih, A., Tjahjono, H. K., & Nuryakin. (2021). The important role of customer bonding capability to increase marketing performance in small and medium enterprises. Cogent Business and Management, 8(1). https://doi.org/10.1080/23311975.2021.1932239
  26. Utami, N. S., Susanti, E., & Sholeh, M. (2021). MSME Agglomeration and Image Branding Destinations in Tourism Village Development as an Economic Improvement for Rural Communities(Case Study at Sendang Senjoyo Tourism Object, Salatiga City. Scholar.Archive.Org, 2(1), 524–533.
  27. Virglerova, Z., Panic, M., Voza, D., & Velickovic, M. (2022). Model of business risks and their impact on operational performance of SMEs. Economic Research-Ekonomska Istrazivanja , 35(1), 4047–4064. https://doi.org/10.1080/1331677X.2021.2010111
  28. Wijayanto, A., & Sanaji. (2021). The Role of Marketing Innovation Mediation on The Influence of Organizational Creativity on Marketing Performance During The Covid-19 Pandemic Study on MSMEsIncorporated in BojonegoroAPMMIK. Scholar.Archive.Org, 2(3), 142–153.
  29. Yanuar, D. (2016). Analisis Kelayakan Bisnis Ditinjau dari Aspek Pasar, Aspek Pemasaran dan Aspek Keuangan pada UMKM Makanan Khas Bangka di Kota Pangkalpinang. Jurnal E-KOMBIS|, II(1), 41.
  30. Yuliana, Y., & Sopha, D. (2020). Karo Traditional Business Development. Ilomata International Journal of Management, 1(3), 127–133. https://doi.org/10.52728/ijjm.v1i3.90

Most read articles by the same author(s)