Ilomata International Journal of Social Science

Cryptocurrency Investment and Economic Stability: A Risk Analysis in Emerging Markets

Ratih Astiakurnia Putri — 2025-05-07

The rapid development of cryptocurrency investment has raised concerns regarding its impact on economic stability, particularly in emerging markets. This study employs a qualitative approach through literature review and library research to analyze the risks associated with cryptocurrency investments and their implications for financial stability. This research identifies key risk factors, including market volatility, regulatory uncertainty, cybersecurity threats, and financial system disruptions by examining existing scholarly works, regulatory frameworks, and market trends. The findings indicate that cryptocurrency investments offer opportunities for financial inclusion and economic diversification but also pose significant risks to economic stability due to price fluctuations and speculative behavior. Furthermore, the lack of a unified regulatory framework across different countries exacerbates these risks, leading to potential financial instability in emerging economies. The study highlights the necessity of regulatory intervention and policy formulation to mitigate these risks while harnessing the benefits of cryptocurrency investments. Governments and financial institutions in emerging markets must establish robust risk management strategies and regulatory frameworks to balance innovation and financial stability. This research contributes to the academic discourse by providing a comprehensive understanding of the relationship between cryptocurrency investments and economic stability in emerging markets. Future research should focus on empirical case studies to further explore the long-term effects of cryptocurrency investments on financial stability.

The Role of Digital Marketing in Improving Dodol Sales Performance

Putri Agustina — 2025-05-07

This research is focused on how digital marketing affects dodol sales performance. The concept of digital marketing includes indicators such as Accessibility, Interactivity, Entertainment, Credibility, Interest, and Informative. Sales performance evaluation consists of indicators such as Sales Growth, Profit Growth, Sales Volume, Market Growth, and Customer Growth. Digital marketing plays a very important role in improving dodol sales performance. By utilizing various digital platforms, such as social media, websites, and e-commerce applications, dodol business actors can reach consumers more widely and more efficiently. This study uses a field study methodology with a quantitative perspective. The population of this study is dodol traders located in the Workshop Market, Serdang Bedagai Regency. The population of this study is 36 swordsmen and a sample of 36 traders, which were selected as a whole so that they used saturated sampling. Data were obtained from questionnaires and analyzed using simple linear regression. The results of the study show that digital marketing variables have a significant influence on the sales performance of the workshop market if considered individually. Overall, the role of digital marketing is vital in improving sales performance. With the right strategy, digital marketing can have a significant positive impact on business growth, increase product visibility, and expand market share and customer loyalty.

Analysis of the Selling Price of Palm Sap Brown Sugar Using the Plus Cost Price Method in Pegajahan District

Dinda Syafira — 2025-05-07

This study aims to analyze the selling price of palm sap brown sugar in Pegajahan District using the plus cost price method. Palm sap brown sugar is a processed product that has high economic value and is in great demand by the public, both for direct consumption and as an industrial raw material. However, selling prices that often fluctuate are a challenge for producers in determining reasonable and profitable prices. This study identifies the costs involved in the production process of palm sap brown sugar, such as raw material costs, labor, and other costs, as well as determining the feasible profit margin to set the selling price of the product. The cost plus price method is used to calculate the selling price by adding the corresponding profit margin to the total cost of production. The results of this study are expected to provide useful recommendations for palm sap brown sugar producers in Pegajahan District in determining the optimal selling price, as well as contributing to local economic development. In addition, this study also provides insight into the cost efficiency in palm sap brown sugar production in the area.

Strategic Organizational Communication for Synergy: Post-Acquisition Integration of Parent and Subsidiary Companies

Chelma Destria — 2025-05-07

This study examines the role of strategic organizational communication in fostering synergy between parent and subsidiary companies post-acquisition, using PT Bank Negara Indonesia (BNI) and PT Bank Hibank Indonesia (hibank) as a case study. As digital banking services for MSMEs expand, effective internal and external communication becomes crucial in mergers and acquisitions. While prior studies focus on structural integration, this research highlights the strategic role of communication by applying the ADKAR model for change management and Integrated Marketing Communication (IMC) for branding strategies. Through a qualitative approach involving in-depth interviews and secondary data analysis, key communication challenges and strategies are identified. Findings indicate that both formal and informal communication are critical for integration, yet internal communication gaps create uncertainty among employees. The ADKAR model reveals the need for stronger awareness, desire, and reinforcement efforts to enhance adaptation. Externally, IMC strategies support brand identity, but inconsistencies in hibank’s affiliation with BNI weaken public perception. Transparent and participatory internal communication improves employee engagement, while refined external communication ensures brand consistency. Future research should quantify communication effectiveness in M&A contexts to strengthen corporate synergy.

Ancestral Heritage in Traditional Medicine Among Coastal Communities in Indonesia: Spiritual Practices and Modern Integration

Zikri Raudhatul Ahsan — 2025-06-26

This study examines the ancestral heritage in traditional medicine practices among coastal communities in Indonesia through a literature review approach. Rooted in local knowledge and spiritual beliefs passed down through generations, these practices involve the use of natural resources, particularly medicinal plants, alongside rituals and prayers that balance the spiritual and physical realms. Using a literature review method, this study identifies, analyzes, and synthesizes relevant research to gain a deeper understanding of traditional medicine, with data sourced from leading academic databases such as Scopus, focusing on English-language publications from 1988 to 2024. The findings reveal that traditional medicine extends beyond physical healing, emphasizing harmony between humans, nature, and spiritual forces. Despite the influence of modern medical practices, traditional healing remains integral to healthcare, offering alternative approaches to various health concerns. The study underscores the importance of preserving traditional knowledge through systematic documentation and scientific inquiry while highlighting the potential for integrating traditional and modern medicine to develop a more holistic healthcare approach. By deepening the understanding of the cultural and health values inherent in traditional healing, this study promotes its sustainability amid globalization.

The Effectiveness of Digital Marketing in Increasing Tourist Visits to Gunung Dago Nature Tourism Parung Panjang, Bogor, West Jawa

Vera Simamora — 2025-06-26

Gunung Dago Nature Tourism, located in Parung Panjang District, Bogor Regency, West Java, is a nature-based tourist destination officially opened on January 1, 2019. As a tourism attraction requiring a sustainable promotional strategy, the management has implemented digital marketing through various social media platforms. However, despite utilizing online media for branding and promotion, the number of tourist visits has not increased significantly and has even declined. This contradicts previous research findings, which suggest that optimizing digital marketing in tourism promotion can significantly increase visitor numbers. This study aims to analyze the effectiveness of digital marketing as a promotional strategy for Gunung Dago tourism. The research employs a qualitative approach with a case study method. Data were collected through observations, interviews, and documentation, with informants selected using purposive sampling techniques. The data were analyzed using a descriptive qualitative approach. The findings indicate that digital marketing is carried out through social media platforms such as Instagram, Facebook, TikTok, and YouTube. Additionally, an official website is available; however, its management falls under the authority of the Bogor Regency Government, resulting in suboptimal utilization. The implementation of digital marketing in Gunung Dago still faces challenges, primarily due to the management's heavy reliance on Instagram as the primary promotional medium, while the website remains underutilized. The main obstacles identified include limited human resource capabilities in managing various digital platforms. Therefore, technology-based training for tourism managers and the provision of supporting infrastructure are necessary to enhance the effectiveness of digital marketing strategies.

The Role of The Humanist Approach to Inter-Korean Diplomatic Relations During the DPRK’s Nuclear Crisis

Siti Sopia — 2025-06-26

Relations between inter-Korean have worsened as tensions from the DPRK nuclear crisis have continued to escalate. Amidst the existing tensions, some of the Republic of Korea regimes have taken a humanist approach in dealing with the DPRK, which has resulted in improving relations between both countries. The author uses Samuel P. Huntington's political order theory to explore a stable and effective political system in managing conflict and making decisions. This study uses qualitative methods with secondary sources from journals, books, reports, official documents, and official websites. The results of this study indicate that the humanist approach is more effective in dealing with the DPRK through meetings held by the leaders of the two countries to build cooperative relations such as the construction of the Kaesong Industrial Complex, economic aid worth hundreds of billions of Won to prevent North Korea's nuclear development, and dialogue conducted through state meetings. In addition, policies made by the Republic of Korea, such as the Sunshine Policy, are able to embrace the DPRK and prioritize dialogue when the DPRK violates the agreement in cooperation without unilaterally terminating the cooperative relationship as was done by the Lee Myung-bak and Park Geun-hye regimes with their conservative approaches. Political institutions also play an important role in making foreign policies that have an impact on the security stability of the Republic of Korea.

Resilience can Predict the Increase in the Influence of Job Satisfaction on each Individual's Work Performance

Selly Marcelina Singarimbun — 2025-06-26

Employee work performance looks different even though they admit that they have the same job satisfaction, so the research questions to be asked are, is there a direct effect of job satisfaction on job performance? and is there an indirect effect of job satisfaction on job performance through resilience?. So far, it is known that job satisfaction is an important factor, but it does not measure the resilience that occurs in individuals, even though sustainable work performance occurs not only because they are satisfied with their jobs but resilience plays an important role in long-term work. This study uses a non-experimental quantitative approach with a case study approach because it aims to see a group of samples and not to generalize the results of the study. Samples were collected by being selected based on job performance assessments from the research location. Data were taken using three scales and analyzed with mediation. The results of this study explain that rejecting the first null hypothesis, which means that there is a direct effect of job satisfaction on job performance significantly. Then rejecting the second null hypothesis, which means that there is an indirect effect of job satisfaction on job performance through resilience significantly. The conclusions and suggestions in this study are explained further.

Strategic Leadership Model in Regional Cooperation to Improve the Effectiveness of Resolving Drug Delivery Routes in Indonesia

Syarif Hidayatullah — 2025-06-26

This study examines the strategic leadership model in regional cooperation to enhance the effectiveness of addressing drug trafficking routes in Indonesia. Indonesia's unique geographical location makes it a crucial transit hub for drug trafficking, posing significant challenges to national security and regional stability. Despite numerous efforts to combat drug trafficking, the lack of coordinated regional leadership remains a persistent barrier. This research specifically addresses the question: How can a strategic leadership model improve regional cooperation effectiveness in resolving drug trafficking in Indonesia?. The novelty of this paper lies in its comprehensive analysis of the strategic leadership model's application specifically within the ASEAN regional cooperation framework, which has not been extensively studied previously. Unlike other studies, this research identifies specific institutional, technological, and political barriers and offers a structured framework to address accountability and cross-border legal harmonization. This paper employs a descriptive qualitative approach and literature review, analyzing data sourced from internationally indexed academic journals, institutional reports, and publications from international bodies such as ASEAN and the UNODC. A thematic analysis approach, complemented by source triangulation, is utilized to ensure data validity and reliability.: The findings indicate that effective regional strategic leadership significantly reduces drug trafficking activities through improved coordination, harmonized law enforcement, advanced technology integration, and structured anti-corruption measures. Comparative case studies from Thailand’s Golden Triangle Operation and drug enforcement strategies in Mexico underline the critical role of cohesive strategic leadership. The study concludes that implementing a structured strategic leadership framework is essential to overcoming existing political and institutional barriers, enhancing regional cooperation effectiveness. Policymakers in ASEAN nations, particularly Indonesia, should prioritize establishing transparent accountability mechanisms, harmonizing cross-border laws, strengthening anti-corruption efforts, and promoting high-level diplomatic engagements to effectively combat drug trafficking

The Impact of Price and Promotion on Purchase Decisions with Trust as an Intervening Variable

Haniie Rakhmawati — 2025-06-26

This study analyzes the factors influencing consumer purchasing decisions for A3 Fresh O2 bottled drinking water (AMDK) in Bondowoso Regency, with a particular focus on the strategic roles of price and promotion, as well as the mediating effect of consumer trust. The research is motivated by observed fluctuations in sales volume over recent years, indicating market instability. Using a quantitative approach with Structural Equation Modeling-Partial Least Squares (SEM-PLS), data were collected through a purposive sampling method involving 190 respondents. The study instrument was designed to capture the relationships among price, promotion, trust, and purchasing decisions. The findings indicate that price and promotion significantly influence both trust and purchasing decisions. Furthermore, consumer trust effectively mediates these relationships, although direct influences remain more dominant than indirect ones. The study offers managerial implications including the need for enhanced digital promotion, transparent product information, competitive pricing, and loyalty programs. Future research is encouraged to include additional variables such as brand loyalty and brand image to gain deeper insights into consumer behavior

Collaboration of Perceived Usefulness and Perceived Ease in Improving Performance with Satisfaction as an Intervening Variable

Galih Marantika — 2025-06-26

This study aims to examine the effect of perceived usefulness and perceived ease of use of the Personnel Management Information System (SIMPEG) on employee performance with satisfaction as an intervening variable at the Class II A Jember Correctional Institution. This study uses a quantitative approach with an explanatory research method. The population in this study were all employees of the Class II A Jember Prison totaling 83 people. The data collection techniques used were questionnaires, observation, and documentation. The data analysis techniques used were descriptive analysis and Structural Equation Modeling (SEM) using WarpPLS version 7 software. The results showed that perceived usefulness of use affected employee performance. Perceived ease of use affected employee performance. Perceived usefulness of use affected satisfaction. Perceived ease of use affected satisfaction. Satisfaction affected employee performance. Perceived usefulness of use affected employee performance through satisfaction. Perceived

Force Field Analysis in the Development of Tourism in Bukit Tawap, Pagar Batu Village

Nur Inna Alfiyah — 2025-06-26

Force field analysis (FFA) is a new method that is still rarely used by researchers, so in this study this method is used to determine various driving and inhibiting factors in efforts to develop Bukit Tawap tourism in Pagar Batu village. Because the beginning of the establishment of this tourist attraction experienced a lot of rejection and opposition from the people of Pagar Batu Village. This study was conducted to find out how to develop Bukit Tawap tourism in Pagar Batu Village using the force field analysis method so that later it can be known what factors make Bukit Tawap tourism develop. This study uses the force field analysis method by emphasizing three analysis steps. First, the theme elders who gave birth to a policy, second, giving scores to various factors in the Bukit Tawap tourism development process. Finally, providing analysis using data, theory and documentation. The results of the analysis show that the use of the FFA method is able to provide convenience in mitigating supporting and inhibiting factors so as to produce strategies such as adding available facilities such as selfie spots and play facilities for children, adding tourism promotions on social media, collaborating with tourism actors and collaborating with telecommunications parties to improve technological infrastructure. Meanwhile, to facilitate accessibility, it is necessary to provide transportation facilities to the Bukit Tawap tourist attraction

Halal Social Marketing: Building Attitude Toward Halal Portrayals Through Media Exposure

Joelle Gabriella — 2025-06-26

Introduction: This paper explores how halal advertising exposure influences consumer perceptions—specifically perceived authenticity, congruence, and trustworthiness—mediated by attitude toward halal portrayal. The research is grounded in Indonesia's booming halal cosmetics industry, with Wardah as a case study representing strategic halal social marketing. Amid increasing consumer demand for faith-aligned branding, the study addresses a key research question: Does halal advertising exposure directly affect consumer perception, or is this relationship mediated by attitudes toward religious portrayals in media?. Novelty: The novelty of this study lies in its proposition that advertising does not shape consumer perception through direct exposure alone but through the evaluative lens of portrayal attitude—an insight underexplored in prior literature. By integrating the Stimulus–Organism–Response (SOR) framework within a religious branding context, this research offers a unique contribution to both advertising theory and halal consumer behaviour studies. Methods: Using a quantitative, cross-sectional design, data were collected from 259 Muslim female consumers in Jakarta who have engaged with Wardah’s halal advertising. Partial Least Squares Structural Equation Modelling (PLS-SEM) was employed to test the relationships and mediation effects within the model. Results: The results indicate that halal advertising directly influences perceived congruence and trustworthiness, but not authenticity. Attitude toward portrayal fully mediates the effect on perceived authenticity and partially mediates the other two outcomes. These findings highlight the critical role of attitudinal processing in translating religious advertising into meaningful brand evaluations. Conclusion: This study concludes that effective halal advertising must go beyond certification, embedding identity-based storytelling and cultural relevance to foster trust and perception. Strategically portraying Islamic values is not only an ethical imperative but a persuasive tool in resonating with modern Muslim consumers.

The Role of Social Capital in Shaping Export Capability: The Influence of Education and Empowerment on Export Clinic MSMEs in Surakarta

Nadya Kurniawati — 2025-06-26

MSMEs (Micro, Small and Medium Enterprise) are vital to Indonesia's economy, driving employment, income, and poverty reduction. However, their global expansion potential remains underutilized due to challenges in accessing international markets, highlighting the need for strategies to boost their export capabilities and competitiveness. This study analyses the influence of education level, empowerment, and social capital on the export performance of MSMEs participating in Surakarta's Export Clinic Technical Guidance program. This study used a quantitative approach with a descriptive research design and path analysis to test the influence of variables. The research sample consisted of 60 MSME actors involved in the export clinic program in Surakarta. The analysis results indicate an indirect relationship between education level and MSME export capability through social capital, and there is an indirect relationship between empowerment level and export capability through social capital, with a better understanding of the global market and marketing techniques that support their competitiveness. Findings show that education provides a better understanding of the global market and marketing techniques that support their competitiveness. Empowerment of MSMEs through training and mentoring has been shown to increase self-confidence and technical skills, which are important in facing export challenges. Social capital, which includes networks and relationships with external parties, is important in expanding access to international markets. These findings suggest that combining these factors can strengthen the export capability of MSMEs in Surakarta.

Intergovernmental Conflict in Nigeria: A Federalism Framework for Understanding Causes, Consequences, and Solutions

Tashok Manna Yusuf — 2025-06-26

The Nigerian intergovernmental relations system is central to the effective working of governance because it involves cooperation among federal, state, and local governments. Intergovernmental conflicts have a tendency of undermining this system, thereby its effectiveness in ensuring public services and fostering national integration minimal. Descriptive analysis is applied in this book to analyze the causes, effects, and potential solutions of intergovernmental conflict in Nigeria. The study identifies some of the key drivers that are responsible for the incidence of such conflicts, which are uncertainties in the constitution that result in conflicting mandates and disagreements, unequal resource allocation that results in competition among governments, and party politics-influenced competition for political power. Inefficient administration and entrenched corruption also sustain such tensions, given that they turn good governance and public service delivery into a fantasy. The consequences of these struggles are far-reaching, ranging from delay and below-standard services to loss of public confidence in government institutions and hindrance of socio-economic development. Furthermore, intergovernmental strife gives rise to regional disintegration, promoting challenges of national disintegration. Considering these challenges, the paper establishes several conflict management measures. These would entail constitutional amendments that would spell out the roles and responsibilities of every level of government, ensure better distribution of resources, and improve communication and coordination among the federal, state, and local governments. Of prime concern also is building the capability of government employees through training and instituting mechanisms for accountability. Lastly, the application of an impartial body to settle disputes would provide the nation with a third-party mechanism for dispute settlement where grievances would be settled. In embracing such processes, the Nigerian IGR can be simplified, resulting in improved governance, guaranteed socio-economic progress, and enhanced national unity and therefore resulting in long-term development and stability of the nation

Implementing Faith-Building Principles in Whistleblowing Systems to Combat Corruption

Hibertus Sujiantoro — 2025-06-26

This research investigates the implementation of faith-building principles within the utilisation of whistleblowing systems to combat corrupt behaviour. Employing a descriptive research design, this study concludes that the whistleblowing system at MAN 2 Malang serves not only to maintain organisational integrity and ethics but also to cultivate an environment fostering openness and accountability. The Bina Iman (Faith Building) principle, emphasising honesty, responsibility, and social concern, provides a crucial foundation for encouraging the active participation of teachers and students in reporting deviant or detrimental actions. A well-implemented whistleblowing system establishes a secure and anonymous communication channel, mitigating the fear of retaliation. By integrating Bina Iman values, MAN 2 Malang reinforces the reporting mechanism and builds a culture that champions transparency. This study reveals that direct involvement of all stakeholders in the reporting process can enhance awareness of corrupt behaviour and promote stronger preventive measures. Evaluation of existing mechanisms and practices underscores the importance of ethics and integrity education and training, which the Bina Iman doctrine aims to achieve and internalise. The research concludes that applying Bina Iman principles not only strengthens the whistleblowing system but can also act as a catalyst for change, bringing corruption to light and reducing its prevalence at MAN 2 Malang. Through the synergy of spiritual principles and administrative practices, this educational institution can serve as a model for other institutions in effectively combating corruption based on high moral values.

Feedback, Performance, and Accountability: A Quantitative Study of Government Valuers in Non-Ministry of Finance Institutions

Edy Riyanto — 2025-06-26

This study evaluates the effectiveness of the Government Functional Valuer Position outside the Ministry of Finance in supporting state asset management. Using a quantitative approach based on a Likert scale, this research analyzes key variables such as Key Performance Indicators (KPIs), Return on Investment (ROI), Feedback and Evaluation, Benchmarking, Productivity, and Job Satisfaction. Data was collected through questionnaires distributed to valuers and related stakeholders in regional government agencies. The results show that Feedback and Evaluation have a significant impact on Productivity (r = 0.942), emphasizing the importance of feedback mechanisms in optimizing valuer performance. Additionally, Benchmarking is closely related to Job Satisfaction (r = 0.923), indicating that implementing global standards contributes to improved motivation and work quality. However, the KPI and ROI variables, while conceptually relevant, do not show a statistically significant impact on Productivity. This study recommends strengthening feedback systems, adopting best practices through benchmarking, and enhancing training programs to improve valuers' technical competencies. These policy implementations are expected to improve efficiency and accountability in managing state assets.

Dynamics of South Korea’s Three No’s Policy: Terminal High Altitude Area Defense (THAAD) Deployment and China Relations Analysis

Jihan Nadra Liani — 2025-06-26

This research analyzes the deployment of Terminal High Altitude Area Defense (THAAD) in South Korea’s foreign policy and its impact on relations with China. The study examines why South Korea took a compromising approach through the Three No’s Policy despite implementing the THAAD system as a deterrence against North Korea. Through James Rosenau’s Foreign Policy Theory with five factors (systemic, societal, governmental, idiosyncratic, and role sources), this research fills a gap in literature on decision-making dynamics in East Asian security dilemmas. The study employs qualitative methods with case study analysis, relying on primary and secondary sources including policy documents, official government statements, and bilateral economic data. Results indicate that economic dependence on China and domestic pressure became dominant factors in South Korea’s compromising decision, outweighing considerations of alliance with the United States. These findings imply that in an era of economic interdependence, even countries facing direct security threats may be forced to balance security interests with economic concerns.

Optimization of Public Services through It-Based Drilling Well Mapping in Tasikmalaya Regency

Ade Setiadi Setiadi — 2025-06-26

Tasikmalaya Regency faces significant obstacles in the provision of clean water, especially in areas that are prone to drought during the dry season. Although the central and provincial governments have provided assistance in the form of drilled wells, until now there is no integrated data collection system available to map the exact location of drilled wells. This research aims to create innovations in public services related to the provision of clean water by developing information technology-based drilled well mapping (Deep Well Map) so that groundwater management can be carried out more efficiently. This study applies a qualitative descriptive method with data collection techniques through direct observation, interviews with village heads in 11 villages receiving drilled well assistance, and data triangulation to ensure the accuracy of the information collected. The results of the study show that the use of information technology in drilling well mapping can produce more systematic data on the distribution of wells, technical conditions, and the level of damage that occurs. This data is then packaged in the form of a web-based digital map that can be accessed online through the blogger platform. The existence of this digital map makes it easier for local governments to maintain and repair damaged drilled wells. In addition, this mapping also contributes to more targeted policy making related to groundwater management. This innovation is expected to be a sustainable solution in meeting the needs of clean water and improving the quality of public services in Tasikmalaya Regency.