IZZUDDIN, Ahmad; SETIANINGSIH, Wahyu Eko. Content Gap Analysis in Digital Marketing Communication Strategy of Jember Batik SMEs Examining Expectation and Reality Differences. Ilomata International Journal of Management, [S. l.], v. 7, n. 2, p. 712–723, 2026. DOI: 10.61194/ijjm.v7i2.2238. Disponível em: https://ilomata.org/index.php/ijjm/article/view/2238. Acesso em: 29 apr. 2026.