ENDARWATI, Esti Tri. Building Brand Value Through Consumer Trust in Digital Strategies: Evidence from Indonesia’s Beauty Industry. Ilomata International Journal of Management, [S. l.], v. 6, n. 4, p. 1655–1675, 2025. DOI: 10.61194/ijjm.v6i4.1799. Disponível em: https://ilomata.org/index.php/ijjm/article/view/1799. Acesso em: 6 mar. 2026.