NOVIANY, Henny; MULYANA, Asep; NIDAR, Sulaeman Rahman. The Effectiveness of Digital Marketing Strategies in Increasing Purchases Intention in Electric Car Among Millennials in Bandung. Ilomata International Journal of Management, [S. l.], v. 6, n. 4, p. 1464–1473, 2025. DOI: 10.61194/ijjm.v6i4.1771. Disponível em: https://ilomata.org/index.php/ijjm/article/view/1771. Acesso em: 6 mar. 2026.