Usman, M., Karsim, Mufrihah, M., Shalahuddin, A., & Hasanudin. (2024). The Influence of Employer Branding and Employee Value Proposition on Employee Engagement and Retention at Qara’a Technology Startup. Ilomata International Journal of Management, 6(2), 519 - 538. https://doi.org/10.61194/ijjm.v6i2.1505